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Why and how to review small and local business like guesthouse, hotel or bnb

Updated: Jun 13, 2020

In today's modern time, with social media and a need for immediate satisfaction, people tend to look for other peer's opinions, feedback and rating for a validation to basically survive.

Carol, the owner and manager of The Bedford Manor in Centurion, is a top 1% Google reviewer in the country. She prides herself in rating every product and service she gets.

This is not only to help the customer side, but also to help the business owners to know their strengths and their weaknesses. So review, review and more review, when you can.

Google Reviews

Want to rank higher on google search and maintain a better SEO, request as many reviews as you can from your guests. This is the best marketing for your local business..

Website Reviews

This is one of the best way to share testimonials and experiences with future guests and also to get past customers book again or as we call them, repeat customers.

Writing a review
(c) shutterstock

Social Media Reviews

All the social media platforms that exists (and there are a lot of them out there, some times I cant keep track of them. Instagram and Facebook have a lovely feedback system which will backlink to your website.

Pinterest and Tumblr are also perfect for visual photo backlinks to your site, so please post high-quality pics on them.
Tik-Tok and Snapchat have a cool video platform that will help you post your slides, video, animation on it in a giphy.
Twitter is the best when it come to website news, ads and anouncements.

Booking Platforms Reviews

When trying to find accommodation or hotels , the first sites that show up on your google search are probably platforms such as Airbnb,, Tripadvisor, Trivago.

They provide a wide range of places to stay in a click and most of the time, they have a discount or deal to offer.

Before booking a place, guesthouse, bnb or hotel, first place you should always check is their customer reviews platform. This will give you a firsthand impressions of the place before you even commit.

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